Are Custom T-shirts Important for Artists or Bands?
We’re going to answer that with a resounding “HECK YES!” As an aspiring musician or an artist, selling custom t-shirts is a vital component to the success of your brand. As an aspiring musician or an artist, selling custom t-shirts is a vital component to the success of your brand. Yes, you read that twice. No, it was not a typo. It’s so important, we had you read it again.
Merchandise has always been an integral part of the growth of musical artists for a variety of reasons. It can be a very helpful source of income, it allows fans to relate or connect to the music culture or lifestyle the artists identify themselves with and it’s a great tool for marketing as well.
There’s an array of ways to merchandise. You can market your brand through buttons, badges, posters, etc. One of the more effective and classic methods is screen printing t-shirts. Nirvana, Zepplin, Slayer, Beethoven, all bands and artists that have developed a cult merch following with their t-shirts becoming iconic in the fashion world. Ok, maybe not Beethoven, but he definitely deserves to be in the mix. While you might not be at their level just yet, the “concert t-shirt” is a powerful marketing tool that can also help you with your gas fund for those city to city tours. Not to mention, people in Austin love wearing custom t-shirts!
While you might not be at their level just yet, the “concert t-shirt” is a powerful marketing tool that can also help you with your gas fund for those city to city tours. Not to mention, people in Austin love wearing custom t-shirts! [Read more…]